Welcome to Itootechnologies
We create new business models, we improve processes.
For our customers’ Digital Journey, the transformation of processes and systems supporting the business and operations is fundamental. In fact, their optimisation and integration, together with overcoming the complexity brought on by legacy systems, stimulates the pursuit of change and growth strategies, which are necessary in order to promote, market, sell, enhance, provide and manage traditional services, but above all, the new use cases introduced by the digital economy, enabling the integration of business models and a quality customer experience of the digital customer-subject.
Accelerating digitalization to create new business.
Telecommunications and Media stands for an essential sector that supports our work, our daily life and our social relations.
If “hyper-connection” is giving rise to new ways of communicating, it is also showing that the market must accelerate its Digital Transformation. It can do so by using new technologies to innovate and diversify the business and to create increasingly customized and mobile-first services.
Digital Media & Communication
Thanks to our knowledge on digital technologies, we create new business models, and we improve core processes. Our vision for Digital Media & Communication is to be the end-to-end transformation partner for our clients leveraging the digital technologies to create value, enabling new and integrated business models and improved operational processes.
We support Media & Communication companies during their digital journey, starting from the analysis of “as is” processes and infrastructure to identify current synergies or obsolete working methods. This specific expertise, together with a deep knowledge of the possibilities offered by new technologies, allows us to identify inefficiencies and bottlenecks. We also support the optimization of core processes and the simplification of systems, up until the digitalisation of products and services, for an overall strategic repositioning through the creation of ecosystem-based platforms. Strengthened by our leadership role in the ICT market, our Group is in fact recognised by the market as a reliable partner, one that can offer more traditional evolutionary management services to ensure the running of businesses’ existing legacy systems, as well as strategic partner to co-design new solutions and business models.
Together, we create synergies to develop solutions to transform IT systems, optimising and managing both infrastructure and multimedia content through innovation and, as previously mentioned, ensuring the continuity of existing activities.
Indeed, if on the one hand we exploit the full potential of Cloud, Blockchain, AI & Advanced Analytics, and Robotic Process Automation to stimulate the re-engineering of processes that make companies more agile and efficient, on the other hand, we offer a set of innovative products aimed at enhancing the efficiency of infrastructure, with a consequent reduction in management and monitoring costs.
Digital Media & Communication
We build and improve new business models and core processes.
Industry innovation through integrated ecosystems
The transformation of the Telecommunications and Media sector will have to use innovation, the adoption of new digital technologies, and the enhancement of existing assets. To achieve this, it is necessary to create partnerships with players who extend the value and supply chain, building integrated ecosystems capable of facing the challenges of 5G, from the need to redesign the user experience of an increasingly demanding customer and from the obligation to create increasingly agile organizations based on data-driven architectures and drive the future of Digital Media & Communication.
Digital Media Customer Experience
iTOO supports adoption of open digital architectures where companies are making the most of the potential benefit of data-driven, rather than process-driven, in terms of strategic decisions, and the solutions that improve their customer experience.
In defining and implementing the customer experience for their consumer customers, Communications Service Providers (CSPs) must implement media business models on which to provide services, products and digital media content that converge on Web and television.
We adopt Live Service Design approach while collaborating with organizations in the creation of new services that fall outside pre-established schemes and are based on the analysis of market trends, by envisioning new usage scenarios, defining good customer experience and monitoring and verifying the returns, over time, of the services created.
Our Media Services & Solutions include the following areas:
- Advertising & Video Solutions for the management and delivery of advertising and video content across digital channels
- Entertainment Services for the provision of services such as gaming, video-ondemand, digital music, digital books and digital valued services
- Digital Rights Management (DRM), Digital Asset Management (DAM): vertical
- Solutions to support the copyright protection of digital media and the management of the end-to-end life cycle of corporate digital assets
Process Optimizing Offerings Areas:
Our solutions and services, designed to support business and partner management processes, cover the following areas:
- Revenue Assurance & Fraud Management: services and solutions ranging from the defining strategies, processes, identifying technologies, metrics and operational support.
- HR, Financial Management: services and solutions ranging from designed to support on financial management and human resources.
- Asset & Knowledge Management: services and technologies ranging from designed to support the process of creation, acquisition, maintenance, and usability of tangible and intangible resources of customer including resource planning for broadcasting.
- Digital Payment: services and solutions ranging from designed to support payments for the use of services and digital content.
- Business & Operations: services and solutions ranging from transformation of processes and systems that support the business and operational aspects.
Operation Solution Offering
The solution offerings services range of services and solutions developed over decades based on the collaboration with partners operating in the sector:
- Digital BSS & OSS: The processes and systems is comprehensive and provides solutions and services in the Customer & Partner Management, Billing & Revenue Management and Network Operation Management areas.
- Data-Driven Solution: the service offers design and implementation of data-driven IT solutions to support real-time functionality and big data management capabilities.
- Digital Integration: the design and implementation of EAI solutions based on a wide range of digital technologies, from API-centric management to micro-services, service containers and iPaaS.